For the last few decades, there has been an influx of women entering fields that had previously been dominated by men such as engineering and law. Women don’t just work in these industries, they own successful businesses in them.
Engineers are now at 60% female, while women make up 47% of lawyers. Nearly 50% of women-owned businesses fall into three categories–professional/scientific/technical services, healthcare and social assistance, and “other” services–the other 50% are scattered between a variety of industries including male-dominated fields such as engineering and law.
The Women’s Business Center of Utah is dedicated to helping more women-business owners become successful entrepreneurs and leaders. There are women who own businesses and compete successfully in male-dominated industries. We need more stories about women in male-dominated fields who’ve made it on their own so that other girls and women can see what’s possible for themselves and feel confident enough to step into or start a business in the industry they want to be in.
“I’ve worked with lots of women business owners who have been mistaken for the secretary,” said Ann Marie Wallace, State Director, Women’s Business Center of Utah. “They have developed a thick skin to direct their organization and compete in industries commonly associated with men. They are amazing and I hope a lot more women take on the challenge and build great companies they are passionate about.”
Overcome misconceptions and challenges
· Showcase your talents: in highly competitive industries such as real estate and engineering, it is essential to illustrate what you can bring to the job versus your competitors.
· Show results: Go the extra mile where you can, and do exactly what you say you will do. Be sure to share customer reviews, especially if they are a trusted organization.
· Find a good mentor: having someone show you the ropes, so to speak, in any industry is a great way to build skills. At the Women’s Business of Center of Utah, we have female business owners who do just that. Learn from all thought leaders in the industry, including men.
· Support other women in your industry: be a mentor for up-and-coming women in the industry. Women supporting women is a win for the economy and the community; a united front in a male-dominated industry helps break down barriers.
· Push the boundaries! Don’t settle for how things have always been done, but work toward making it better for yourself and other women business owners. Don’t be afraid to stand up for change.
Women’s perspectives and influence help make better products and services. Even though many industries have been dominated by men for decades, there is a place for women there! Women who work in these fields face additional challenges that their male counterparts don’t face such as underrepresentation and discrimination. But they’re not backing down! With more support and awareness about these obstacles, we can help make it easier for women to start and grow profitable businesses in male-dominated fields.
Share your success story!
If you are a Utah women-owned business and have not yet signed up to be included in the directory, please act now by visiting https://wbcutah.org/ and signing up for the directory at https://utahwomenowned.com/.